Effective date: December 3, 2025

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Rocky Mountain Security Group, LLC (“RMSG”, “we”, “us”, “our”) respects your privacy. This Privacy Policy explains what we collect, how we use it, who we share it with, how long we keep it, and your rights. By using our website, or any of our services (the “Services”), you agree to this Policy.
 

1) Personal information we collect
 

We collect information directly from you, automatically, and from service providers when you use our Services, including when you contact us via phone, web forms, or email.
 

Identifiers & contact data

• Name, phone number, email, address, ZIP/city/state, language preference.

• Caller/called numbers, campaign/advertising source (when available).
   

Service details

• Service category (Automotive, Residential, Commercial, Emergency), specific request (e.g., lockout, new car key, rekey), vehicle make/model/year (for auto jobs), job notes you provide, media you send (photos, videos, voice notes).
   

Message & call metadata

• Timestamps, delivery/read status, message IDs, and similar metadata from WhatsApp Cloud API.

• If you call us, we may store basic call logs (time, duration, phone numbers). We do not record calls unless we tell you otherwise.
   

Website & device data

• IP address, device/browser type, pages viewed, cookies and similar technologies (see §7 Cookies).
   

Third-party sources (when you connect them)
 

• Calendar entries (to schedule jobs), analytics tools, or ad platforms that attribute how you found us.

We do not knowingly collect information from children under 13. If you believe a child under 13 provided data, contact us and we will delete it.
 

2) How we use your information
 

We use your data to:
 

1. Provide and operate Services – receive your request, route to dispatch, schedule a technician, and complete the job.

2. Communicate – send confirmations, follow-ups, invoices, service updates, and customer support.

3. Improve & secure – monitor performance, debug, prevent fraud/abuse, and enhance user experience.

4. Compliance – tax, accounting, and legal obligations.

5. Marketing (optional) – with your consent where required, we may send promotions or request reviews; you can opt out at any time.

3) Who we share information with (service providers)
 

We do not sell your personal information. We share data only with trusted processors that help us run the Services, such as:

• Meta Platforms – to send/receive your messages.

• Telephony provider – number provisioning/routing for calls or SMS where applicable.

• Payment, email, analytics, security, and IT vendors – to process payments, send transactional email, measure performance, and protect the Service.
   

These providers process data under our instructions and in accordance with data protection agreements. We may also share information when required by law, to protect rights/safety, or in a business transfer.
 

International transfers. Our providers may process data in the United States and other countries. We use appropriate safeguards (e.g., Standard Contractual Clauses) where required.
 

4) Data retention
 

We keep data only as long as needed for the purposes above, and to comply with legal requirements. As a guideline:

• Leads/Calls/Text job records: typically up to 24 months after last interaction, unless a longer period is needed for legal/accounting reasons.

• Invoices/financial records: kept per statutory retention periods.

• Marketing preferences: until you opt out.
   

When data is no longer needed, we delete or de-identify it.
 

5) Security
 

We use administrative, technical, and physical safeguards to protect your information (encrypted transport, access controls, least-privilege, monitoring). No system is 100% secure; please contact us immediately if you suspect any unauthorized activity.
 

6) Cookies & similar technologies
 

We use cookies, pixels, and similar tools to operate the site, remember preferences, analyze traffic, and measure campaigns. Where required, we obtain your consent. You can manage cookies via your browser and any cookie banner controls we present.
 

7) Your privacy rights
 

Depending on your location, you may have the right to access, correct, delete, restrict or object to processing, and receive a copy of your data. You can also withdraw consent for marketing at any time.
 

8) Do Not Track

Our Services do not respond to Do Not Track signals at this time.
 

9) Third-party links

Our website may link to third-party sites. Their privacy practices are governed by their own policies.
 

10) Changes to this Policy

We may update this Policy from time to time. We will post the revised version with a new “Effective date.” Material changes will be highlighted where appropriate.
 

11) Contact us

If you have any questions regarding this policy or our SMS communications, please do not hesitate to contact us at 303-424-4942 or 720-663-RMSG or via email at info@rockymountainsecuritygroup.com.